碩士論文代寫：公司焦點小組的使用目的
通過研究，除了Woolworths所承諾的執行力差和製度差之外，對公司最大的好處是識別出更多的因素。另一個好處是找到一個解決當前問題的方法，可以立即應用，逐步扭轉局勢。使用和推薦的研究技術是焦點小組、訪談和實驗。焦點小組的使用和選擇是合理的，因為焦點小組可以為公司帶來高質量的結果，並對高質量的結論作出有意義的解釋。危難時期補救行動的質量與知識淵博的小組討論結果的質量成正比(Hinrichs and Lyson, 2007)。納入的人群行為支持這些方法，因為這些方法涉及到受訪者的參與和焦點小組對參與者的分析和觀察的解釋。
碩士論文代寫：公司焦點小組的使用目的
將被正式納入研究的人群將是Woolworths的消費者、零售消費者、其他品牌和競爭對手的忠實消費者，以及有組織零售的非消費者。這是因為，包括各類消費者在內，都會給出滿意而深刻的解釋和結論。這將為製定以客戶滿意度、客戶忠誠度和客戶獲取為導向的行動計劃提供更廣闊的前景(Harrell and Bradley, 2009)。這些參與者將提供大量的信息，數據，以及主觀和客觀的啟示，關於他們對Woolworths的看法，並準備一個準確和正確的行動計劃，以扭轉銷售和利潤的下降。使用這樣的質量的消費者集或樣本是更開放的，在邀請各種批評和建設性的行動，該公司將沉湎於實現其期望的目標。
碩士論文代寫：公司焦點小組的使用目的
By conducting the research, the main benefit to the company will be the identification of more factors apart from the poor execution and poor system that Woolworths commits to be the reason. Additional benefit will be to find a solution for the current problem that can be applied immediately to overturn the situation gradually. The research techniques to be used and recommended are focus groups, interviews, and experiments. The use and selection of focus groups is justified by the quality of results that the focus groups can bring in and add a meaningful interpretation of superior quality conclusions for the company. The quality of remedial action in times of distress is directly proportional to the quality of the results from discussions of knowledgeable and informed group (Hinrichs and Lyson, 2007). The population behaviour to be included supports these methods as the methods involve the participation of interviewees and the interpretations of the focus group’s analysis and observation about the participants.
碩士論文代寫：公司焦點小組的使用目的
The population that will be officially included in the study will be Woolworths’ consumers, retail consumers, loyal consumers of other brands and rivals, and non-consumers of organised retail. This is because including all kinds of consumers will give satisfactory and insightful interpretations and conclusions. This will provide a broader outlook for formulating the action plan with customer satisfaction, customer loyalty, and customer acquisition as the oriented elements (Harrell and Bradley, 2009). These participants will provide immense information, data, and subjective and objective revelations about their perception of Woolworths, and prepare an accurate and right action plan to reverse the decline of sales and profits. Using such a quality of consumer set or sample is more open in inviting all kinds of criticism and constructive action that the company would indulge into to meet its desired objective.