报告已经准备的财务报表分析进行Thomas Cook Plc的性能在截至2014年9月相比,在2013年的表现。分析是基于关键组件包括盈利能力、长期和短期流动性,效率和其他方面如水平、垂直和段分析。
The report has been prepared for the financial statement analysis that has been conducted for Thomas Cook Plc for its performance in the year ended September 2014 in comparison to the performance in the year 2013. The analysis is based on key components including profitability, long term and short term liquidity, efficiency and the other aspects such as horizontal, vertical and segment analysis.
Based on the analysis it has been concluded that there are certain issues related to the capital structure and operational expense of the company. This impact the performance of the company in all the aspects mentioned above.
The financial statement analysis is quite important and primary tool for the analysis of the performance of the company. The report has been prepared to analyze the performance of Thomas Cook in the year 2014 in comparison to the financial year ended in the year 2013. The various aspects that have been included in the discussion are profitability, liquidity, efficiency and gearing ratios. Apart from this horizontal analysis, vertical analysis and segmental analysis have been made.
The profitability analysis is the basic aspect of analyzing the business performance. The two key aspects that are highlighted in the profitability ratios are the profit generated by the company from the revenue earned and the return to the shareholders. The gross profit margin shows that there has not been much change in the operating expenses of the company. However, it is important to note that the company has actually made a loss in 2013 and 2014 although there has been marginal reduction in the loss in 2014. The analysis of the notes to the financial statements shows that the major cost that the company is incurring is the personnel expense (Stoian et al, 2009). The return on equity and assets is measured in terms of net profit and EBIT respectively. Since the company is making low profit due to high operating cost including personnel cost.