27/02/2019

英国论文重复率:品牌效应

英国论文重复率:品牌效应

苹果品牌被视为以高价提供高质量服务的奢侈品牌。人们不认为苹果产品是必需品。相反,公众认为它是奢侈品(Heracleous, 2013)。因此,人们拥有更高水平的可支配收入,对于维持经济发展至关重要。通货膨胀、经济衰退和美国市场的货币兑换都对苹果产品的销售产生了影响。由于美国国内市场受到市场风险和不确定性的影响,苹果公司将其产品销售到各个领域的其他市场。这是因为将其产品销售到其他国家将使该公司蓬勃发展。确保保持独特的品牌形象,以扩大销售。公司为了保证销售而实行的新帝国主义政策一直受到批评。公司在生产工艺上依赖于中国、捷克等多个国家。为了维持物流链和供应链,公司依赖于许多国家(Gereffi, & Lee, 2012)。

英国论文重复率:品牌效应
这家公司在全球市场开展业务。国内销售额仅为公司销售额的一半。该公司取决于美国如何维持其与其他国家的政治关系(Jaruzelski, Loehr, & Holman, 2011)。由于该公司依赖于美国的外交政策,因此有必要确保替代生产,以确保生产和物流管理的顺利进行。现代的消费行为导致了公司的成长。人们越来越喜欢使用最新技术和小工具的产品。新兴国家的可支配收入和GDP过去大幅增长。由于这一因素,消费者的购买趋向于获得新技术和创新产品。继产品的品牌定位之后,它已成为奢侈品的象征。苹果产品被认为是精英和尖端技术。人们觉得有能力购买苹果产品是一种特权。

英国论文重复率:品牌效应

Apple brand is viewed as a luxury brand that offers high quality services at a premium price. People do not consider Apple products as a necessity. Rather the general public views it as luxury item (Heracleous, 2013). As a result it is important that people have higher levels of disposable incomes in order to sustain in the economics. Inflation, recession and currency exchange of the American markets are found to impact the sales of Apple products. Since the domestic American markets are subject to market risk and uncertainty, Apple sells its product to other markets across the spectrum. It is because selling its products to other countries will make the company thrive. It ensures that unique brand image is maintained in order to extend sales. Company has been criticized for its neo imperialism policies in order to ensure sales. For the production process the company is dependent on a number of other countries like China, Czech Republic. In order to maintain the logistic chain and supply chain the company is dependent on many countries (Gereffi, & Lee, 2012).

英国论文重复率:品牌效应
This company operates in the global markets. Domestic sales are only half the sales generated by the company. The company is dependent on how America maintains its political relationship with other countries (Jaruzelski, Loehr, & Holman, 2011). Since the company is dependent on the US foreign policy there is a need to ensure alternate productions in order to ensure smooth production and logistics management. Consumer behaviour in the modern era has led to the growth of the company. There is increased affinity towards products that utilizes latest technology and gadgets. Disposable income and GDP of the emerging countries have increased dramatically in the past. Due to this factor consumer purchasing trends have been towards acquiring new technology and innovative products. Subsequent to the brand positioning of the product it has become a symbol of luxury. Apple products are considered to be elite and sophisticated technology. People feel privileged to have the means to buy Apple products.

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