China is a nation whose government has always been conservative when it comes to the point of social media. Not only the government but the companies are also doing certain activities which support the same. They have been creating such things which lead to communicational crises in China.
In the year 2011 it was observed that one of the consumer of Siemens refrigerator had posted a negative comment about the same and stated that the product isn’t proper as its doors does not closes properly (Taylor, M., & Perry, 2005). After posting the same, there were thousands of posts on the same note.
In such a situation, the company could have taken care of its quality and addressed to the complained. They should have been caring about the people. But, instead it was found that they launched a stiff announcement. Further, customers complained that they did not addressed the problem. This was the situation of communicational crises in China.
A number of other incidents also took place where the company’s reputation was at stake because of the posts on the social networking sites. In order to tighten the screws on the social media, China legalized the deletion of the posts and the pages which were considered as illegal by the companies and the individuals. Thus, the legalized running of the post deletion companies whose work was to delete the posts in China (Bamman, et al., 2012). This rule was brought forward by the head of the Communist Party Chief Xi who decided to muzzle upon the online chatter in the country.