澳洲代写被抓：沃尔玛的市场竞争
市场调研可以称为收集竞争、客户和市场相关信息的过程。它有助于了解必须向谁销售服务或产品，他们相信什么，需要什么，想要什么，或者必须如何交付行动。这将有助于识别和分析竞争、规模和市场需求(Malhotra, 2008)。这对于确定服务或产品是否可行、确定如何推广服务或产品以及制定竞争策略都是非常有用的。通过适当的研究过程的形式化，沃尔玛可以成功地收集有关市场、顾客、服务或产品的重要信息。在这种背景下可以采用两种主要的研究设计类型，即二级和一级研究设计。全球环境的变化给沃尔玛这样的企业带来了新的挑战和机遇。
澳洲代写被抓：沃尔玛的市场竞争
技术的迅速发展，国际投资和贸易的增加，世界各地财富和财富的增长，消费者的偏好和品味的趋同，可以被认为是全球化中使用扩张战略的强制性因素(Sekaran, 2006)。沃尔玛已经明确指出，有吸引力的全国市场正在考虑扩大市场。下一步重点是根据不同的变量进行调查。所考虑的变量的总体性质主要涉及不同行业的几种变化。此外，由于要依赖于整个行业，沃尔玛将不得不考虑对市场变量应用不同的权重。公司应该确定最重要的变量，并为变量提供适当的赋值权范围(Steenkamp和Ter Hofstede, 2002)。
澳洲代写被抓：沃尔玛的市场竞争
Market research can be referred to as the process to gather information related to the competition, customers and market. It is helpful in establishing learning about the individuals to whom there must be sale of service or product, what they believe, need, and want, or how there must be delivery of action. This will be helpful in the identification and analysis of the competition, size and need of market (Malhotra, 2008). This is further ahead useful for determining if the service or product is feasible, identifying how there is promotion of service or product, and development of competitive strategy. By the formalization of an appropriate research process, Wal-Mart can be successful in gathering significant information about the market place, customers, and services or products. There are two main types of research designs that can be adopted in this context which are secondary and primary research designs.Changes across the global environment have presented organizations such as Wal-Mart with both, new challenges and opportunities.
澳洲代写被抓：沃尔玛的市场竞争
The rapid advancement of technology, increment of international investment and trade, growth in affluence and wealth all across the world, and converged preferences and tastes of consumer can be considered as compelling factors for the use of expansion strategy in globalization (Sekaran, 2006). Wal-Mart has been specific in identifying the attractive national market that is considering for expansion in the market. The next step focuses on conducting investigation based on different variables. The overall nature of the variables in consideration mostly involve several variations from industry to industry. Also, being dependent upon the overall industry, Wal-Mart will have to consider the application of differing weights for the variable of market. The company should be identifying the most significant variables suitable for the circumstances and providing scope for assignment weight appropriately for the variable (Steenkamp and Ter Hofstede, 2002).