英国essay代写:grocery yrun的销售模式

18 3月 英国essay代写:grocery yrun的销售模式

英国essay代写:grocery yrun的销售模式

yrun是一个现有的在线购物服务提供商组织。到目前为止,grocery yrun专注于以更低的价格销售大品牌的杂货产品,方法是直接与供应商联系,而不是与分销商和销售点联系。由于不需要增加停车费,也没有顾客必须支付的商店楼层,顾客的日常开支更少。当顾客在grocery yrun购买食品杂货时,他们可以期望在任何地方节省30%到80% (grocery yrun, 2015)。grocery yrun也在加速与遍布全国的绿色食品杂货店和新鲜食品杂货店直接建立联系,从农民直接向消费者提供食品。到目前为止,澳大利亚拥有世界第八大在线杂货市场。就整个杂货销售而言,据估计约2.3%的销售是在线完成的。预计到2020年,在线销售的增长率将超过4.1% (IGD, 2015)。目前在线杂货市场的价值为26亿澳元,预计到2020年,市场价值将升至58亿澳元。

英国essay代写:grocery yrun的销售模式
这对yrun来说是一个很好的机会(IGD, 2015)。通过扩张,该公司现在将能够以更直接的方式将消费者与农民联系起来。尽管市场上有明确的进展预测,grocery yrun也必须意识到,澳大利亚消费者对在线杂货购物优势的反应相当迟缓。与英国、日本、法国等发达市场相比,澳大利亚消费者似乎不太愿意利用网购服务(IGD, 2015)。研究报告显示,只有12%左右的消费者可能在使用现有杂货零售商提供的电子商务服务。Nielsen global E-commerce and New Retail Report (Food Magazine, 2015)的数据显示,亚太地区在线杂货购物的全球平均水平约为25%和37%,而澳大利亚仅为12%,比亚太地区低13个百分点左右。

英国essay代写:grocery yrun的销售模式

GroceryRun is an existing online shopping service provider organization. As of today, GroceryRun is focused on selling big brand grocery products at cheaper prices by connecting directly with the suppliers instead of with the distributor and point of sale shops. There are fewer overheads for customers as there are no parking fees to be added, and no store floors that customers have to pay for and more. Customers can expect a savings of anywhere from 30 to 80 percent in savings when they buy their groceries at GroceryRun (GroceryRun, 2015). GroceryRun is also gearing up to connect directly with green grocer units spread out across the country and fresh groceries directly from the farmers to the consumers. As of present the Australia has the eighth largest online grocery market in the world. In terms of the entire grocery sale, it is estimated that around 2.3% of sales is online. The growth rate estimated for online sales is projected to increases by more than 4.1% in 2020 (IGD, 2015). The current value of the online grocery market is AU$2.6 billion, and as of 2020 the projections indicate that the market value will rise to AU$5.8 billion.

英国essay代写:grocery yrun的销售模式
This is a good opportunity for GroceryRun (IGD, 2015). By means of expansion the company will now be able to connect consumer to farmer in a more direct way.While there are definitive progress projections in the market, GroceryRun also has to be aware that consumers in Australia are quite slow to respond to the online grocery shopping advantages. Compared to other developed markets such as that of the United Kingdom, Japan and France, Australian consumers seem to be quite reluctant to take advantage of the online shopping services (IGD, 2015). Research reports indicate that only around 12% of consumers might be making use of the e-commerce services that are provided by their existing grocery retailers. Where the global average in online grocery shopping is around 25% and 37% in the Asia Pacific, Australia is at a mere 12% which is around 13 points lesser, according to a Nielsen Global E-commerce and New Retail Report (Food Magazine, 2015).